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Course Duration | Course Level | Course Tuition Fees (in Rs) | Mode of Study | Institute Type |
---|---|---|---|---|
2 Years | MBA | 2,50,000 | Full-time | Private |
Semester | MBA in Marketing Syllabus |
---|---|
Semester 1 | Introduction to Marketing, Consumer Behavior, Market Research, Brand Management, Digital Marketing, Advertising and Promotion, Sales Management |
Semester 2 | Marketing Strategy, International Marketing, Services Marketing, Retail Management, Business to Business Marketing, Strategic Pricing, Business Analytics |
Semester 3 | Marketing Planning and Control, Entrepreneurship and Innovation, Social Media Marketing, Business Ethics, Project Management, Business Law |
Semester 4 | Integrated Marketing Communications, Strategic Brand Management, Business to Business Negotiations, Business Simulation, Business Intelligence, Leadership and Change Management |
| Name | Age | | --- | --- | | John | 25 | | Jane | 32 |