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| Course Duration | Course Level | Course Tuition Fees (Rs) | Mode of Study | Institute Type |
|---|---|---|---|---|
| 2 Years | Post Graduate | 2,50,000 | Full Time | Private |
| Semester | Subjects/Topics |
|---|---|
| 1st Semester | Principles of Management, Business Economics, Accounting for Managers, Business Communication, Business Mathematics, Business Environment, Business Law, Computer Applications in Business, Quantitative Techniques for Management. |
| 2nd Semester | Organizational Behavior, Human Resource Management, Financial Management, Marketing Management, Production & Operations Management, Research Methodology, Strategic Management, International Business, Management Information Systems. |
| 3rd Semester | Consumer Behavior, Advertising & Sales Promotion, Services Marketing, Retail Management, Industrial Marketing, International Marketing, Marketing Research, Marketing of Financial Services, E-Marketing. |
| 4th Semester | Brand Management, Rural Marketing, Marketing of High Technology Products, Marketing of FMCG Products, Distribution Management, Supply Chain Management, Integrated Marketing Communication, Project Management. |
| Topics | | ----------- | | Consumer Behavior | | Market Research | | Brand Management | | Digital Marketing | | Advertising & Promotion | | Sales & Distribution Management | | International Marketing | | Strategic Marketing | | Services Marketing | | Retail Management | | Product Management | | Market Segmentation | | Pricing Strategies | | Relationship Marketing |
