the fortune institute of international business mba in marketing program is designed to provide students with a comprehensive understanding of the principles and practices of marketing the program focuses on the development of marketing strategies the application of marketing techniques and the analysis of marketing data, the mba in marketing course at fortune institute of international business is designed to provide students with a comprehensive understanding of the principles and practices of marketing the program focuses on the development of marketing strategies the application of marketing techniques and the analysis of marketing data students will learn the fundamentals of marketing including consumer behavior market, the fortune institute of international business mba in marketing course is designed to provide students with a comprehensive understanding of the principles and practices of marketing the program focuses on the development of marketing strategies application of marketing techniques and the analysis of marketing data students will learn the fundamentals of marketing including consumer behavior market segmentation, the fortune institute of international business mba in marketing is designed to provide students with a comprehensive understanding of the principles and practices of marketing the program focuses on the development of marketing strategies application of marketing techniques and the analysis of marketing data students will learn the fundamentals of marketing including consumer behavior market segmentation product, the fortune institute of international business mba in marketing course is designed to provide students with a comprehensive understanding of the principles and practices of marketing students will learn the fundamentals of marketing including consumer behavior market segmentation product positioning pricing and promotion they will also gain an understanding of the role of technology in marketing including digital
| Course Duration | Course Level | Course Tuition Fees | Mode of Study | Institute Type |
|---|---|---|---|---|
| 2 Years | Post Graduate | INR 2,50,000 | Full Time | Private |
| Semester | MBA in Marketing Syllabus |
|---|---|
| Semester 1 | Marketing Management, Consumer Behaviour, Business Research Methods, Principles of Management, Business Communication, Business Economics, Financial Accounting |
| Semester 2 | Marketing Strategy, International Marketing, Advertising and Promotion, Sales Management, Services Marketing, Retail Management, E-Commerce |
| Semester 3 | Marketing Research, Brand Management, Digital Marketing, Integrated Marketing Communications, Business to Business Marketing, Strategic Brand Management, International Business |
| Semester 4 | Marketing Analytics, Social Media Marketing, Entrepreneurship, Business Ethics, Business Law, Project Management, Business Simulation |
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