the jagan institute of management studies jims sec 5 rohini is one of the leading business schools in india founded in the year 1995 and is affiliated to guru gobind singh - indraprastha university the jims mba program is designed to provide students with a comprehensive understanding
Course Duration | Course Level | Course Tuition Fees | Mode of Study | Institute Type |
---|---|---|---|---|
2 Years | Post Graduate | INR 2.5 Lakhs | Full Time | Private |
Semester | Subjects | Topics |
---|---|---|
Semester 1 | Marketing Management | Marketing Environment, Marketing Research, Consumer Behavior, Product Management, Pricing, Distribution, Promotion, Services Marketing, International Marketing |
Semester 2 | Advertising and Sales Management | Advertising Management, Sales Management, Retail Management, Digital Marketing, Brand Management, Integrated Marketing Communication, Consumer Protection |
Semester 3 | Marketing Strategy | Marketing Planning, Market Segmentation, Targeting and Positioning, Strategic Marketing, Relationship Marketing, Customer Relationship Management, Strategic Brand Management |
Semester 4 | Marketing Analytics | Data Analysis, Market Research, Market Forecasting, Market Modeling, Market Mix Modeling, Market Segmentation, Customer Profiling, Customer Lifetime Value |
| Name | Age | | --- | --- | | John | 25 | | Jane | 32 |