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Delhi Technological University MBA in Marketing
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MBA in Marketing at Delhi Technological University - Fees, Syllabus, Admission, Seats 2024
location
Delhi
Last Updated on November 21, 2023 4:48 AM

the bhagwan parshuram institute of technology is one of the leading institutes in india which offers an mba in marketing specialisations it is a premier institute in the field of management education and has been consistently ranked among the top 10 institutes in the country, the bhagwan parshuram institute of technology is a leading institute in india offering mba in marketing specialisations it is a premier institute in the field of management education and has consistently been ranked among the top 10 institutes in the country the institute has a highly experienced faculty with

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Table of Contents

Delhi Technological University MBA in Marketing Highlights 2024

Course DurationCourse LevelCourse Tuition FeesMode of StudyInstitute Type
2 YearsPost GraduateINR 1.5 LakhsFull TimePrivate

Delhi Technological University MBA in Marketing Syllabus 2024

SemesterSubjectsTopics
1st SemesterMarketing Management
Consumer Behaviour
Business Communication
Quantitative Methods
Financial Accounting
Organizational Behaviour
Managerial Economics
Introduction to Marketing
Marketing Environment
Marketing Research
Product and Brand Management
Pricing Strategies
Distribution and Logistics
Advertising and Promotion
Consumer Decision Making Process
Consumer Perception and Attitude
Business Communication Process
Business Writing Skills
Quantitative Techniques
Financial Statements Analysis
Organizational Structure and Design
Leadership and Motivation
Managerial Economics and Decision Making
2nd SemesterMarketing Research
International Marketing
Sales Management
Services Marketing
Retail Management
Business Law
Research Design and Methodology
Data Collection and Analysis
International Marketing Environment
International Marketing Strategies
Sales Planning and Forecasting
Sales Force Management
Services Marketing Mix
Retail Store Management
Retail Merchandising
Business Law and Regulations
3rd SemesterMarketing Strategy
Integrated Marketing Communications
Digital Marketing
Business Ethics
Business Analytics
Marketing Strategy Planning
Marketing Mix Strategies
Integrated Marketing Communications
Digital Marketing Strategies
Business Ethics and Corporate Social Responsibility
Business Analytics and Decision Making
4th SemesterStrategic Marketing
Marketing Planning and Control
Project Management
Entrepreneurship
Industry Internship
Strategic Marketing Planning
Marketing Planning and Control
Project Management Principles
Entrepreneurship and New Venture Creation
Industry Internship and Report Writing

Delhi Technological University MBA in Marketing Important Topics 2024

Topic
Marketing Strategy
Consumer Behavior
Marketing Research
Marketing Communications
Digital Marketing
Integrated Marketing
Sales Management
Brand Management
Product Management
Pricing Strategies

Delhi Technological University MBA Course FAQs

What are the fees for the Delhi Technological University MBA in Marketing?
The fees for the Delhi Technological University MBA in Marketing is INR 1,20,000 for the entire two-year program.
What is the admission process for the Delhi Technological University MBA in Marketing?
The admission process for the Delhi Technological University MBA in Marketing involves a written entrance exam, followed by a personal interview. The entrance exam accepted is CAT/MAT/XAT/CMAT/GMAT.
What entrance exams are accepted for the Delhi Technological University MBA in Marketing?
The entrance exams accepted for the Delhi Technological University MBA in Marketing are CAT/MAT/XAT/CMAT/GMAT.
What is the syllabus for the Delhi Technological University MBA in Marketing?
The syllabus for the Delhi Technological University MBA in Marketing includes courses in marketing management, consumer behaviour, marketing research, digital marketing, advertising and promotion, and international marketing.
What is the duration of the Delhi Technological University MBA in Marketing?
The duration of the Delhi Technological University MBA in Marketing is two years.

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