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Course Duration | Course Level | Approximate Course Tuition Fees | Mode of Study | Institute Type |
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2 Years | MBA | Rs. 2.5 Lakhs | Full Time | Private |
Semester | Subjects/Topics |
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1st Semester | Introduction to Event Management, Principles of Marketing, Business Communication, Financial Accounting, Business Law, Business Statistics, Computer Applications in Business, Event Planning & Management, Event Promotion & Publicity, Event Logistics & Operations, Event Budgeting & Cost Control |
2nd Semester | Consumer Behavior, Advertising & Sales Promotion, Services Marketing, International Marketing, Market Research & Analysis, Event Design & Production, Event Risk Management, Event Technology & Innovation, Event Sustainability & CSR, Event Venue Management |
3rd Semester | Marketing Management, Strategic Marketing, Digital Marketing, Event Marketing & Sponsorship, Event Human Resource Management, Event Evaluation & Measurement, Event Crisis Management, Event Design & Production, Event Risk Management, Event Technology & Innovation, Event Sustainability & CSR, Event Venue Management |
4th Semester | Project Management, Event Management & Entrepreneurship, Event Design & Production, Event Risk Management, Event Technology & Innovation, Event Sustainability & CSR, Event Venue Management, Event Human Resource Management, Event Evaluation & Measurement, Event Crisis Management |
event management and planning 2 event marketing and promotion 3 event budgeting and financial management 4 event logistics and operations 5 event design and production 6 event risk management 7 event technology and social media 8 event evaluation and measurement 9, 1 event planning and management 2 event marketing and promotion 3 event budgeting and financial management 4 event logistics and operations 5 event design and production 6 event risk management 7 event technology and social media 8 event evaluation and measurement 9, event planning and management 2 event marketing and promotion 3 event budgeting and financial management 4 event logistics and operations 5 event design and production 6 event risk management 7 event technology and social media 8 event evaluation and measurement 9 event legal and regulatory issues 10, 1 event planning and management 2 event marketing and promotion 3 event budgeting and financial management 4 event logistics and operations 5 event design and production 6 event risk management 7 event technology and social media 8 event evaluation and measurement 9 event legal and regulatory issues 10