MBA in Marketing at Himalayan Institute of Technology Business School

MBA in Marketing at Himalayan Institute of Technology Business School - Fees, Syllabus, Admission, Seats 2024

Delhi

Last Updated on November 21, 2023 4:42 AM

the usha lakshmi mittal institute of management at bharatiya vidya bhavan offers an mba in marketing program the program provides students with a comprehensive understanding of the principles and practices of marketing including consumer behavior market research brand management digital marketing and more we also

Introduction
Specializations Highlights
Specializations Syllabus
Specializations Important Topics
FAQs

Himalayan Institute of Technology Business School MBA in Marketing Highlights 2024

Course Duration	Course Level	Course Tuition Fees	Mode of Study	Institute Type
2 Years	Postgraduate	INR 2.4 Lakhs	Full-time	Private

Himalayan Institute of Technology Business School MBA in Marketing Syllabus 2024

Semester	Subjects/Topics
Semester 1	Organizational Behaviour, Managerial Economics, Accounting for Managers, Quantitative Methods, Marketing Management, Business Law, Business Communication, Computer Applications in Management
Semester 2	Research Methodology, Financial Management, Human Resource Management, Operations Management, Consumer Behaviour, Services Marketing, International Marketing, Strategic Management
Semester 3	Marketing Research, Advertising Management, Brand Management, Sales Management, Retail Management, Digital Marketing, Rural Marketing, Industrial Marketing, Marketing of Financial Services
Semester 4	Project Work, Elective Courses (any two): Integrated Marketing Communication, International Business, Entrepreneurship Development, Supply Chain Management, E-Commerce, Business Analytics, Business Ethics, Business Negotiations

Himalayan Institute of Technology Business School MBA in Marketing Important Topics 2024

1 principles of marketing 2 consumer behavior 3 marketing research 4 brand management 5 digital marketing 6 advertising and promotion 7 sales management 8 international marketing 9 services marketing 10 retail management 11 strategic marketing 12 social media marketing 13 business to business marketing 14 pricing strategies 15 market segmentation 16 product management 17

Himalayan Institute of Technology Business School MBA Course FAQs

What is the duration of the MBA in Marketing Management course at Himalayan Institute of Technology Business School?

The MBA in Marketing Management course at Himalayan Institute of Technology Business School is a two-year full-time program.

What are the eligibility criteria for the MBA in Marketing Management course at Himalayan Institute of Technology Business School?

The eligibility criteria for the MBA in Marketing Management course at Himalayan Institute of Technology Business School is a Bachelor's degree in any discipline from a recognized university with a minimum of 50% aggregate marks.

What are the specializations offered in the MBA in Marketing Management course at Himalayan Institute of Technology Business School?

The specializations offered in the MBA in Marketing Management course at Himalayan Institute of Technology Business School are Digital Marketing, Brand Management, Advertising, and Market Research.

What is the fee structure for the MBA in Marketing Management course at Himalayan Institute of Technology Business School?

The fee structure for the MBA in Marketing Management course at Himalayan Institute of Technology Business School is INR 2.5 Lakhs for the entire duration of the course.

What are the job opportunities after completing the MBA in Marketing Management course at Himalayan Institute of Technology Business School?

After completing the MBA in Marketing Management course at Himalayan Institute of Technology Business School, students can pursue a career in various fields such as Brand Management, Digital Marketing, Advertising, Market Research, and more.

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