the all india management association aima is a premier professional body in india which provides a platform for the development of the management profession in the country it is a non-profit organisation which was established with the objective of promoting the management profession in india aima offers a wide range of management
| Course | Duration | Level | Tuition Fees | Mode of Study | Institute Type |
|---|---|---|---|---|---|
| All India Management Association MBA in Marketing | 2 Years | Postgraduate | INR 1.5 Lakhs | Full-time | Private |
| Semester | MBA in Marketing Management at All India Management Association |
|---|---|
| Semester 1 | Principles of Management, Business Economics, Business Communication, Financial Accounting, Business Mathematics, Computer Applications in Business, Organizational Behavior, Marketing Management |
| Semester 2 | Human Resource Management, Production and Operations Management, Research Methodology, Consumer Behavior, Advertising and Sales Promotion, Services Marketing, International Marketing, Retail Management |
| Semester 3 | Strategic Management, Business Environment, Business Law, E-Commerce, Marketing Research, Brand Management, Rural Marketing, Industrial Marketing |
| Semester 4 | Project Work, Entrepreneurship Development, Integrated Marketing Communications, Digital Marketing, Social Media Marketing, International Business, Supply Chain Management, Business Analytics |
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