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Course Duration | Course Level | Course Tuition Fees | Mode of Study | Institute Type |
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2 Years | Postgraduate | INR 2.5 Lakhs | Full-time | Private |
Semester | MBA in Marketing Syllabus for Asia-Pacific Institute of Management |
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1st Semester | Business Communication, Managerial Economics, Financial Accounting, Quantitative Methods, Organizational Behaviour, Marketing Management, Business Law, Computer Applications in Management |
2nd Semester | Business Research Methods, Human Resource Management, Operations Management, Strategic Management, International Business, Consumer Behaviour, Advertising and Sales Promotion, Retail Management |
3rd Semester | Services Marketing, Digital Marketing, Integrated Marketing Communications, Marketing of Financial Services, Rural Marketing, International Marketing, Marketing of High Technology Products, Business Ethics and Corporate Governance |
4th Semester | Project Management, Entrepreneurship and Innovation, Business Analytics, Business Simulation, Business Negotiations, Brand Management, E-Commerce, Business Ethics and Corporate Governance |
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